Broadcast Theme

HTML to Broadcast theme for story-driven stores

Convert campaign HTML into Broadcast-compatible sections with video-ready schema, block-based story rows, and scoped CSS—built for content-first Shopify brands.

Theme overview

Broadcast theme shopify sections for narrative storefronts

What Broadcast optimizes for

Broadcast by Invisible Themes is built for brands that sell through story—founder videos, editorial features, community highlights, and collection narratives that precede the product grid. It is popular with food, wellness, apparel, and DTC companies that treat the homepage as a content hub, not just a catalog entry point.

Broadcast uses Online Store 2.0 JSON templates with section presets tuned for media-heavy layouts. Developers working on Broadcast theme shopify sections spend most of their time translating marketing HTML into editable modules merchants can refresh every launch without redeploying code.

Why Broadcast clients need custom sections

Broadcast includes strong video and image sections, but campaign cycles move faster than theme updates. Clients want episodic content: limited-run hero takeovers, ambassador quote walls, recipe steps, podcast embeds, and multi-part stories that tie SKUs to editorial moments. Those slices arrive as static HTML or Figma exports.

The development job is converting that HTML into sections with the right schema—video_url instead of raw iframes, image_picker for poster frames, richtext for long-form copy, and blocks for repeatable story beats. Getting schema right upfront saves weeks of merchant support tickets later.

Broadcast-specific patterns to honor

Broadcast favors bold typography, stacked media sections, and clear content hierarchy. When converting HTML, avoid hardcoding YouTube iframes; map video embeds to url or video settings and render theme-safe placeholders. Story rows work best as blocks—each block carries heading, body, media, and optional CTA settings.

Announcement bars and promo ribbons on Broadcast often tie to editorial campaigns. Flat schema with text, link, and color controls lets merchants swap copy without breaking layout. Sliders and tabbed modules should use block loops so marketing can reorder story chapters in the editor.

Converter output on Broadcast storefronts

HTMLToLiquid Converter generates OS 2.0 sections with "{% schema %}", blocks, presets, and section.id-scoped CSS—the primitives Broadcast expects. Paste your story HTML, use Block mode for multi-part narratives, export the section, and register it on index.json or a custom landing template.

Sections validated on Broadcast typically align with other Invisible Themes builds, making your HTML-to-section pipeline reusable across similar content-first storefronts.

Sections

Broadcast section conversions teams request

Story-driven layouts with schema settings, dynamic blocks, and merchant-friendly customization for Broadcast storefronts.

Workflow

How HTML conversion works for Broadcast

Turn story-driven HTML into broadcast theme shopify sections with production-ready Liquid, schema, and scoped CSS.

  1. 01

    Paste HTML

    Import video hero, story row, or campaign markup from your Broadcast client.

  2. 02

    Analyze structure

    Map media embeds, narrative blocks, and CTAs to settings and block types.

  3. 03

    Generate Liquid

    Compile theme-safe Liquid with video_url settings and scoped CSS wrappers.

  4. 04

    Create schema

    Output "{% schema %}" with blocks, presets, and merchant-readable labels.

  5. 05

    Export to theme

    Add section.liquid to Broadcast and enable it on the target JSON template.

Compatibility

Broadcast theme compatibility

Generated sections align with Broadcast's content-first OS 2.0 architecture and JSON template model.

Story sections

Custom section files drop into Broadcast's sections directory with valid OS 2.0 schema.

Narrative blocks

Multi-part stories export as reorderable blocks—merchants manage chapters without code changes.

Launch presets

Preset names surface sections in Broadcast's editor—campaign-ready defaults on first insert.

Scoped CSS

section.id scoping prevents custom styles from conflicting with Broadcast's media layouts.

App blocks

Converted sections coexist with Broadcast app block areas in headers and footers.

JSON templates

Register sections on homepage, collection, and landing JSON templates across the Broadcast theme.

Explore

Start converting HTML

Paste your markup and export production-ready Shopify Liquid sections with schema and blocks.

Trust

Built for serious Shopify development

Production-ready sections, validated schema, and workflows theme engineers trust on client projects.

Production-ready output

Export complete section.liquid files with schema, presets, and scoped CSS ready for theme repos.

Built for Shopify developers

Designed for freelancers, agencies, and in-house teams shipping OS 2.0 sections weekly.

OS 2.0 compatible

Output follows Online Store 2.0 conventions—JSON templates, blocks, and valid schema JSON.

Schema validation

Automated checks catch missing presets, invalid setting ids, and common Liquid issues early.

AI-assisted workflow

Optional AI structure detection with deterministic fallback for reliable section generation.

Theme compatibility

Sections align with Dawn, Prestige, Broadcast, Impulse, and custom JSON-template themes.

Generate Shopify sections

Free AI-powered converter — OS 2.0 compatible output with schema validation.

Start converting HTML